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Confluence로 팀워크를 혁신하세요. Confluence가 모든 팀의 콘텐츠 공동 작업 허브인 이유를 확인하세요. 무료로 시작

브레인스토밍 세션을 진행하는 방법

브레인스토밍에서는 실제로 좋은 아이디어가 나옵니다

주제 찾아보기

How does brainstorming on a Confluence whiteboard work?

브레인스토밍은 흥미로운 활동이지만 비즈니스 목표의 범위 내에서 유지하는 것이 가장 좋습니다. 브레인스토밍 세션은 a) 달성하려는 구체적인 목표가 있고 b) 제시된 아이디어에 따라 조치를 취할 준비가 되어 있는 경우에만 진행해야 합니다. 목표를 “고객 티켓에 대한 응답 시간을 단축할 수 있는 방법 결정” 또는 “다음 분기를 위한 세 가지 주요 마케팅 캠페인 계획”과 같이 한두 문장으로 요약하세요.

회의에 참여할 모든 이해 관계자와 목표를 공유하세요. 요약과 대화를 위한 여유 있는 일정이 포함된 브레인스토밍 세션 안건을 만듭니다. 모두에게 회의 내용을 사전에(당일 아침이 아님) 알려 준비할 수 있도록 하세요.

How to

No more switching tabs, devices, or computers, trying to slap software solutions together with too many confusing logins and usernames. Confluence syncs with Jira, our issue-tracking software, to ensure each whiteboard isn’t just a place to dump ideas. Your whiteboard will be a real, live project management tool to organize how work gets done.

When you run your whiteboards through Confluence, you’ll get some immediate project management benefits:

  • A single source of truth, connecting ideas, tasks, and workflows in one centralized hub for anyone on your team to view. Collaborate visually while allowing team members to add context directly to the board via attachments.
  • Access for the entire team, creating transparency in each project and allowing people to submit their ideas for brainstorming sessions.
  • Immediate cost savings through tool consolidation; if you signed up for Confluence, you can already use Confluence whiteboards. 
  • Enhancing virtual collaboration for greater organization-wide impact. With Confluence whiteboards, every worker is included in critical brainstorming meetings or workflow data to wonder where they fit in the jigsaw puzzle of each project. You can also use Confluence to ensure teamwide access to the whiteboard for easy updates.

2. 적절한 팀을 소집

동료가 회의에 참석한 이유를 알아내기 위해 창의력을 사용하는 것이 아니라 브레인스토밍을 위해 창의력을 발휘할 수 있도록 하세요. 800개 이상의 팀을 대상으로 한 설문 조사에서는 의견이 너무 많으면 '사회적 태만'으로 이어지거나 소수의 핵심 팀원이 모든 일을 하게 되고 다른 팀원은 거의 또는 전혀 기여하지 못하게 되는 것으로 밝혀졌습니다. 회의에 왜 참석하는지 모르는 참석자가 많을수록 브레인스토밍의 품질은 더 낮아질 것입니다.

참석자가 제공하기를 바라는 구체적인 사항을 짚어낼 수 없다면 동료의 자유 시간을 회의로 빼앗지 마세요. 이 점은 동료가 결과물의 일부를 소유할 책임이 없는 경우 특히 중요합니다.

회의의 목표를 나열하는 것 외에도 초대받은 모든 팀원이 회의에 참석하기를 원하는 이유를 명확하게 설명해야 합니다.

Use Confluence whiteboards to structure and organize ideas

Whiteboard sessions can be critical creative time, true. A brainstorming session should set your team loose, giving everyone the bandwidth they need to pop out ideas without any fear of being shot down.

But creative ideation exercises will only get you so far. Whiteboards can be great for structuring a loose collection of ideas into a campaign, a project, or a new initiative. 

The problem with traditional whiteboards is this can require a lot of erasing, modifying, and editorial back-and-forth. Confluence whiteboards, on the other hand, offer some digital assistance when it comes to organizing your ideas. 

  • You can illustrate the relationship between ideas with stickies, lines, and sections—just like you could if you were standing at a whiteboard with a marker in your hand
  • Start assigning Jira tasks and sub-tasks to individual team members so that you come away from a brainstorming session with more than just ideas—you come away with a team to-do list

Create templates and dedicated pages for brainstorming and creative ideation exercises

A physical whiteboard is just that: a board with a lot of white space. But Confluence whiteboards can pre-populate with best-practice templates, giving you a head start for any brainstorming session:

  • Brainstorming templates will populate with notes for kicking off those game-changing “what-if” questions.
  • Retrospective templates help you conduct exit interviews on old projects: the good, the bad, and the ugly.
  • Prioritization matrixes split up the whiteboard into a grid so you can organize (and therefore prioritize) the decisions your team is facing.
  • Team formation guides are great for assigning users to specific projects within your organization, which can lead to separate brainstorming sessions via Confluence.
  • Concept maps can be critical for mapping out team resources, workflows, and planning multiple projects simultaneously.

There aren’t any features you’d lose from moving to a digital whiteboard. Sticky notes? You can use them. Stamps? Use those to react and vote for your favorite ideas. Everything you can do with a physical whiteboard, you can do with a Confluence whiteboard, all while crossing time zones with ease. It’ll be as if you’re all in the same room.

Brainstorming whiteboard templates

Synchronize a team’s inspiration from a single source of truth

Company-wide collaboration is the name of the game. If you can’t have your whole team in the room with a single whiteboard, you may feel you’ve left critical team members out. The result: you’re not getting the inspiration from multiple angles and backgrounds asking key questions during a brainstorming session.

But Confluence changes all that. You can automatically sync new updates to your Confluence Homepage, or add project-specific updates to a Confluence whiteboard. We’re also planning on introducing features like “@” mentions to ensure colleague discussions are easy to reference and redirect.

In a traditional whiteboard setting, you might have someone taking minutes. With Confluence whiteboards, you can have a virtual brainstorming session and proceed across time zones as if you never missed a beat.

There’s also a neat feature for integrating these whiteboards with Jira. 

You can use Confluence whiteboards to group a specific set of tasks, ideas, or assignments. Smart sections ensure you don’t have to make updates to Jira issues after planning sessions. You and your team can move work forward without having to go back and revise in Jira. Essentially, you can set up sections with configured Jira actions, which then apply to all current Jira tickets in the sections. Use this feature to mass-update fields like priority, assignee, story points, and more.

And it works two ways, as well. Team members can upload their notes or web links to the whiteboard so everyone can reference them. The result: your virtual brainstorming sessions seamlessly segue into a to-do list, much like a project management tool.

Embed images and links to help illustrate your ideas and make them more engaging

At a certain point, the “analog” whiteboard runs out of features. You can paste sticky notes to a whiteboard, maybe even print off an image and tape it to the thing. But once you have videos, webinars, and conference calls that need to be part of the project, no whiteboard will help.

Well, there’s one. 

The Confluence whiteboard can embed images to illustrate your ideas. Rather than a whiteboard full of long swaths of text, images can get ideas across much more quickly. That’s especially relevant for visual and design-based projects.

If you’re building a whiteboard, you can also use this feature to assign tasks to your team members. You can highlight virtual brainstorming sessions so a copywriter knows what to write about. You can record yourself giving live notes to provide feedback to a designer. Or you can simply paste a video link you saw online, giving additional context and background to anyone on your team who needs it.

Start collaborative whiteboarding sessions for remote teams

Some features in Confluence whiteboards can help remote team members keep up, even if they’re not in the loop on the initial whiteboard session. But we haven’t yet addressed how collaborative this process can be. 

With a Confluence whiteboard, your sessions aren’t limited to who’s in the room. You can build a session online, either on the computer or live within a conference room, and involve everyone on your remote team. You don’t have to abandon team members across the globe and wait for them to catch up. And you don’t have to miss out on their spontaneous insights or reactions, either.

Don’t forget about the scientific importance of flow state. Spontaneity and live reactions matter to creativity. As one study noted, “the possibility of surprise” is one essential ingredient of flow. In brainstorming sessions, when a good idea pops out, it instantly stimulates that sense of flow.

That’s an effect you can’t capture as easily via email. It takes live interaction and spontaneous reactions to generate that creative flow—ultimately leading to better ideas on your whiteboard.

3. 무대 마련

회의를 열어야 할 때마다 자동으로 기존의 똑같은 회의실을 사용하기 쉽습니다. 하지만 우리의 뇌는 참신함을 좋아하며, 새로운 장소에 있으면 뇌의 신경가소성 또는 사물에 대해 새로운 방식으로 생각하는 능력도 발휘할 수 있습니다. 장소를 바꾸면 그 브레인스토밍에서 나오는 아이디어의 질을 높일 수 있습니다. 사무실 뒤에 있는 피크닉 테이블이나 근처 카페, 아니면 작업 영역의 다른 공간을 활용해 보세요.

다른 회의 공간을 이용할 수 없다면 기존 루틴에 새로운 요소를 도입하세요. 각자의 자리를 암묵적으로 바꾸거나 깜짝 간식으로 사무실의 MVP가 되어보세요.

브레인스토밍 세션을 위한 최적의 진행 시간에 대한 의견은 다양하며 개별 팀마다 다릅니다. 기한 중심의 팀에 30분이 가장 효과적입니까, 아니면 아이디어가 자유롭게 흐르도록 한 시간 가까이 진행하는 것을 선호하겠습니까? 더 참신한 아이디어는 아침에 나옵니까, 아니면 점심 식사 후 에너지가 충전되면 나옵니까? 그룹에 가장 적합한 방법을 찾기 위해 몇 가지 변형을 시도해 보세요.

But moving your brainstorming sessions over to Confluence might sound challenging. Doesn’t adding Confluence introduce an unnecessary complication?

Not with how Confluence whiteboards work. Confluence brings all of your work together into a single view. You can still use Jira just like you always have—in fact, there are ways to enhance how you use Jira:

  • Convert stickies and shapes into Jira issues. A sticky on the whiteboard is a handy way to jot in a quick note. With Confluence whiteboards, it can accomplish far more than a simple reminder. You can convert your stickies into Jira “issues,” which helps you manage Jira without leaving the whiteboard.
  • Connect Jira issues to map out your work. What if you have multiple Jira issues and need to see how they flow together? You can connect them within the Confluence whiteboard, as well. Or you can import Jira issues to visualize your tasks. Sometimes, this means populating a whiteboard with pre-mapped planning work already done.
  • Edit Jira issues along with Confluence pages—again, without ever having to leave your whiteboard. 
Connect with Jira on whiteboards

Along with these features, you can embed plans and add links as needed. It’s hard to paste a PDF onto an actual whiteboard. But with Confluence whiteboards, you can have an entirely digital experience for everyone on your remote team to access.

4. 자격을 갖춘 진행자 선택

어떤 팀이 브레인스토밍하기 위해 회의를 열었는데 진행자가 없다면 브레인스토밍이 이루어지기는 한 걸까요? 브레인스토밍 세션은 협업 중심의 대화이지만 진행을 담당하는 책임자는 여전히 필요합니다.

브레인스토밍 진행자는 다음 역량을 갖춰야 합니다.

  • 아이디어를 완전히 흡수할 수 있는 훌륭한 경청 기술
  • 회의를 순조롭게 진행하기 위한 시간 관리 기술
  • 안건을 만들고 아이디어를 기록하는 조직적 기술
  • 모든 구성원의 참여를 유도하는 리더십 기술

회의를 시작하기 전에 여러분이 이끌어야 할지 아니면 다른 팀원이 진행자 역할을 더 잘 수행할 수 있는지 결정하세요. 진행자의 역할은 세션을 진행하고 참가자의 집중을 유지하는 중립자라는 것을 명심하세요.

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