Product development template

A product development template ensures consistency from project to project as you develop new products and features. At the same time, it provides a replicable process that you can use company-wide, streamlining workflows.

Board view of a kanban project in Jira Software

What is a product development template?

Product development involves many tasks that require coordination with various teams and stakeholders. The process can be daunting and complex, but it doesn’t need to be. Product development plan templates can make the job of a product manager much easier. 

Product development templates simplify and standardize the product development process with easy-to-follow steps. They help teams follow every step precisely and ensure consistency between cross-functional teams. Everyone will have the same expectations regarding how the team will execute the product roadmap.

Benefits of using a product development template

Product development templates minimize product management errors, ensuring deliverables consistently align with stakeholder and customer expectations.

By utilizing these templates, teams can effectively plan and oversee the entire development process, closely monitoring iterations and deliverables. As a result, companies can expedite product launches, enhancing their speed and effectiveness in the market.

Streamline workflows

Templates streamline the end-to-end process, including phases, tasks, timelines, and responsibilities. They provide a replicable workflow blueprint that you can modify, saving you time upfront.

Align cross-functional teams

Templates standardize processes, minimizing confusion among cross-functional teams. This uniform approach ensures that all team members and stakeholders share a clear understanding of their responsibilities and tasks, guaranteeing the successful completion of all essential work.

Improve visibility

Templates are easily customizable so you can provide information most relevant to your team and stakeholders. With tailored views, stakeholders can see real-time data and track project progress.

Enhance strategic planning

Templates eliminate the need for busy work, freeing up more time for teams to focus on strategy. This, in turn, enables them to execute their goals with greater precision and efficiency.

Featured products:


Jira offers an alternative to product development templates with agile project planning. It helps teams break down projects into manageable tasks to keep teams focused and motivated, prevent blockers, and get a visual display of the work process during a single, defined sprint. This eases the daunting task of kicking off a large, ambitious project, and helps keep everyone aligned throughout the process.

Jira Product Discovery

Like product development templates, Jira Product Discovery is a roadmapping and prioritization tool that empowers teams to capture and prioritize ideas effectively, enabling them to build the most impactful features.

Related templates


Project kickoff

A well-executed kickoff sets a project on the path to success from the very beginning. Use the Confluence project kickoff template to outline a project’s vision, mission, and strategy.


Product roadmap

Capturing ideas is just the first step. Executing them effectively is just as important. To prevent valuable ideas from getting lost, use the product roadmap template to record and organize them.


Product requirements

Don’t let the excitement for new ideas overshadow your strategic thinking. Use Confluence’s product requirements template to keep everyone aligned on the product’s goals and objectives.

How to use a product development template

Step 1: Brainstorm ideas Copy link to heading Copied! view +

Brainstorming harnesses your team’s collective brainpower and unlocks new and innovative ideas. This ultimately leads to better products and solutions for your customers.

Step 2: Conduct market research Copy link to heading Copied! view +

Market research serves a dual purpose: it helps teams avoid creating products without market demand while also revealing customer pain points and areas where competitors fall short.

Step 3: Define your product Copy link to heading Copied! view +

After determining the product-market fit, outline the product’s scope and the problems it solves for its target market. That way, everyone on the team will understand what’s being built and for whom. 

Step 4: Create a prototype Copy link to heading Copied! view +

Prototypes can gauge if a team is progressing appropriately. Use them to uncover any functionality and usability issues before launch.

Step 5: Test and refine the product Copy link to heading Copied! view +

Test. Test. And test again. Put prototypes in front of the target audience and conduct usability tests. Testing allows teams to refine the product before finalizing its design.

Step 6: Build the final product Copy link to heading Copied! view +

Once you've conducted tests and resolved any potential issues that might trouble users, proceed to create the final product.

Step 7: Launch your product Copy link to heading Copied! view +

Finally, it's time to launch your product into the world. A well-coordinated effort that brings together your sales team, product marketing, and stakeholders is what makes it all happen. Confluence’s product launch template can help simplify this process and keep everyone aligned.

Optimize your product development process