Loom
The Cost of Context Switching (and How To Avoid It)
We know multitasking isn’t a sustainable way to work. But there’s a far less talked about consequence of working nonstop, whether you’re trying to multitask or not: context switching, which underscores the immense toll that task switching takes on your brain.
How to Use Mobile Screen Recording for Product Design QA
As Loom’s Mobile Product Designer, it’s important for me to quickly review new work as it’s built by an engineer — both to ensure visual consistency with my designs and to check for any bugs, quirks, or errors. For example, sharing work and giving feedback asynchronously was crucial during Loom’s rebrand, which helped us work […]
How to Adapt to the “New Normal” of All-Remote Work
What does this mean for what the workplace looks like when we have the option to return to the office post-vaccine? We believe the “work wherever, whenever” era isn’t a future possibility; it’s already here, and all signs point to it being here to stay.
How to Leverage Video Messages in Customer Success
There’s one thing that every Customer Success professional is looking for: more time. More time means more opportunities to help customers and grow our relationships with them. There’s always great work to be done, and we’ll never run out of it. So the question is, with so many opportunities to grow our portfolio accounts and […]
How This Founder Uses Video Messages To Run a Company
As a Co-founder and the CEO of Loom, I often get asked how we leverage video messaging as a tool on our own teams. As we’ve grown to 100 teammates and counting, video messages improve our workplace communication and performance across the company. Ultimately, asynchronous communication has enabled our teammates — all over the world — to stay connected […]
How to Utilize Asynchronous Video for Sales (with Examples)
As Loom’s Director of Sales, I’m constantly looking for workplace tools that help us reach more prospects, close more deals, and enhance our communication with customers. As I learn more and more about our customers, there are four key ways we see them using Loom for more effective communication as they build and take products to market; some […]
How We Leverage Video in Customer Support Strategy
Before I joined Loom, my experience with video communication was purely recreational. I had never recorded a video message to document workflows for my team, and taking time away from writing an email to a customer to record a video just didn’t seem productive. Plus, all the editing and uploading required was a process that […]
How to Use Video Messaging For Internal Communications
As Loom’s VP of Marketing, I rely on video messages to inspire a growing Marketing team and drive the execution of goals –– all while working from the other side of the world. Loom provides the extra agility and clarity required to successfully execute campaigns, deliver creative feedback, manage a blog, and keep the entire […]
Explain, Document, & Review Code With Video Messages
As Loom’s CTO, I have witnessed how our video messaging tool greatly improves the asynchronous communication and performance of our team as well as those of the engineering leaders I speak with in sales and partnership meetings. I’d like to share some of these use cases with the hopes that it will help other Engineering teams run […]
How Our Talent Team Utilizes Video for Recruitment & More
The Loom team incorporates quick video messages into all aspects of talent acquisition through onboarding and day-to-day communication with current team members. Using Loom helps the Talent team stay human, especially as the company changes. Now that Loom has more than 100 team members and counting, it’s imperative we scale our team without ever losing the human […]
How to Overcome Camera Shyness or Phobia
When I started working at Loom three years ago, my job was to help build a product that made communicating at work more human. But every time I recorded a video message, I felt uncomfortable in front of the camera. Rather than focus on what I had to share, I got distracted by the process of […]
What Is Zoom Fatigue? 7 Proven Ways To Combat Zoom Burnout
Zoom fatigue is real, and it’s hurting people’s productivity, focus, and, in some cases, even their mental health. A research study by Stanford professors found that frequent and prolonged video calls drain remote workers and tire them much faster than in-person interactions. But with remote work and videoconferencing on the rise, do you have a […]
How to Manage Communication for Distributed Teams
A primary concern hybrid work managers have is how to ensure effective and consistent communication across distributed teams. Leaders are tasked with communicating expectations equally with both in-office and remote workers. The way leaders manage their teams must evolve—from adapting net-new workflows to adopting emerging software.
11 Good Work Habits: Examples and Tips
Good work habits are the real-life equivalent of superpowers. No, they can’t grant you the gift of flight or the strength of Superman. But they can bring out your inner Clark Kent, helping you in the fight against enemy paperwork and endless to-dos. If you’re currently in the habit of pounding snooze and zombie-walking your […]
What Is CSAT And How To Improve it With Video
Are you measuring customer satisfaction for your business? If not, your customers might unpleasantly surprise you at the time of service renewal. According to research, 68% of customers have switched brands because of a poor experience. 78% of customers have backed out of purchase due to poor customer experience. 51% of customers would never do […]