It’s Never Too Early to Start with Atlassian 🚀

As a company built on product-led growth (PLG), Atlassian has been dedicated to serving the Fortune 500,000 – not just the Fortune 500 – since our inception over two decades ago.

While we have certainly matured over the past two decades, our commitment to startups is as vibrant as ever. Importantly, that commitment is multi-faceted and goes well beyond simply saying we support startups.

This article details three Atlassian programs that support startups in different ways: Atlassian for Startups, Atlassian Marketplace, and Atlassian Ventures.

Atlassian for Startups

From MVP to IPO, Atlassian for Startups provides early-stage companies with best-in-class tools to plan, track, and collaborate on work — without worrying about big upfront costs.

Eligible startups* get up to 50 seats free for one year for the following products: Jira, Confluence, Loom, Jira Product Discovery, Compass, and Bitbucket.

*Visit Atlassian for Startups | Atlassian for complete details and to apply for Atlassian for Startups.

Importantly, Atlassian for Startups is not only about no-cost tools. Startups in the program get access to world-class Customer Success Managers who offer high-touch onboarding sessions for the Atlassian products available in the program and office hours for more personalized questions.

Moreover, our Atlassian Community Startups Group is a spirited place to engage with and learn from other founders and startup teammates.

Atlassian Marketplace

The Atlassian Marketplace is the ideal place for startups to grow their business. With thousands of active entrepreneurs building solutions that meet the needs of Atlassian’s 300,000+ global customer base, there’s no limit to what’s possible to build within the Atlassian Ecosystem. And, in 2024, the Marketplace topped $5 billion (USD) in lifetime sales, a testament to the plethora of companies building amazing apps for our customers.

New market opportunities await those who are ready to embrace the System of Work, Rovo, and Teamwork Graph, all of which can unlock critical data and insights to achieve the greatest impact for a business. We’re excited to have partners join us to extend this System of Work, building solutions for the Marketplace that can cross teams, industries, and beyond.

The Marketplace accelerates your growth by giving customers the power to trial, purchase, and seamlessly integrate with their Atlassian products. Our extensive ecosystem, comprising hundreds of solution partners, expands your reach and provides expert recommendations for apps to customers worldwide. Additionally, our Forge development platform empowers you to create powerful enterprise-grade software without the complexities of managing cloud infrastructure.

Interested? Learn more about the Atlassian Marketplace, where you can build a new app or connect an existing platform here.

Atlassian Ventures

In addition to the free tooling via Atlassian for Startups and the distribution / app development via Atlassian Marketplace / Forge, Atlassian Ventures is our corporate venture capital fund.

Atlassian Ventures is a collaborative investor focused on B2B SaaS, Cloud & Enterprise markets. We invest in companies that are critical to expanding the ever-evolving Atlassian ecosystem, including:

Early Conviction investments in Seed-Series B startups building in compelling emerging markets.
Growth Partner investments focused on deepening relationships with market-leading strategic partners for Atlassian.

But that’s just the dollars and cents.

Companies in the Atlassian Ventures portfolio can take advantage of “uniquely Atlassian” post-investment support, which includes but is not limited to, product integration and partnership opportunities, co-marketing, mentorship, and connectivity to our ecosystem.