This is a guest post by Drew Hagen, Co-Founder and Chief Culture Officer at InVision Communications. InVision is a corporate communications engagement agency and fellow Atlassian partner in Pledge 1%.
From the first day my business partner, Rod Mickels, and I started InVision Communications, giving back was at the heart of our company’s culture. Philanthropy is one of our guiding principles, and we are committed to giving back to the communities where our clients and employees live and work. As a corporate communications engagement agency dedicated to helping our clients create impactful communications strategies and events, we know that it’s important to invest in people, which is why I am pleased to announce our participation in Pledge 1%.
Pledge 1% is building a movement of corporate philanthropy, engaging companies and people to support non-profits in their communities by pledging 1% of their time, their profits, their products, or all three. At InVision, this aligns not only with our culture of giving, but also our business strategy. For instance, every time we propose a communication campaign for a client, we encourage them to include a “giving back” aspect, which has been well received. Over the years, these “giving back” activities have helped thousands of people get involved with supporting charitable organizations.
Pledging 1% of our product
Another way we’ve pledged to give back is by giving our product, or in our case, our expertise in communications planning and fundraising , to charitable organizations that need support. For some organizations, we donate our time to develop plans that support their fundraising goals. For others, we produce galas and fundraising events, or help them raise awareness through branding, website development, and video production.
One of our favorite partnerships with a non-profit is with the Cancer Support Community, which offers free support, therapy and education to cancer patients and their families and caregivers. Over the past 15 years, we’ve helped them raise over a quarter of a million dollars with a fundraising event we produce for them every year.
And in communications, we’ve been honored to partner with The Good Tidings Foundation, which supports underserved communities in the areas of community service, education, rebuilding art, sports and music facilities. Our team has been proud to support Good Tidings by building their website, producing their fundraising events, and video/media projects.
These programs are a win for everyone involved. InVision employees are passionate about giving back, and being involved makes work more meaningful.
Pledging 1% of our time
We provide various ways for our employees to get involved, including paid time-off for people to actively support charitable organizations they’re committed to.
Throughout the year, InVision employees team up to give back at work—as part of the Every Monday Matters program, which encourages our New York, Chicago and Walnut Creek offices to spend time giving back, doing a range of things like sending care packages to US troops serving overseas.
Our employees also tackled Back-to-School backpack drives, stuffing backpacks with school supplies for kids in need, and packed over 4,000 pounds of food for Food Bank NYC.
Be great, do good, have fun
Showing we care is just part of who we are. We feel this is not only the right thing to do as a company, but it’s the right thing to do as human beings. It is why the mantra, “BE GREAT, DO GOOD, HAVE FUN” is core to our company vision.
And we would encourage all companies to think about the unique ways they can pledge to give back with their teams. By appealing to employees at a humanitarian level, companies can yield rewards beyond just corporate gains, as we’ve experienced first-hand over the years.
I hope you’ll join us in making the difference greater. To learn more about Pledge 1%, check out pledge1percent.org.