Master Po: [after easily defeating the boy in combat] Ha, ha, never assume because a man has no eyes he cannot see. Close your eyes. What do you hear?
Young Caine: I hear the water, I hear the birds.
Master Po: Do you hear your own heartbeat?
Young Caine: No.
Master Po: Do you hear the grasshopper that is at your feet?
Young Caine: [looking down and seeing the insect] Old man, how is it that you hear these things?
Master Po: Young man, how is it that you do not?
(From IMDB)

Like Young Caine, I have, and still do, get my wrist slapped now and again by the Atlassian Developers. Most recently it was for my post yesterday on our other blog, the Developer Blog. Chrissent me a friendly-enough email:

subject: marketing on the developer blog
I just read your blog post on the developer blog today and I thought I should share my thoughts.
It seems a little off-topic for the developer blog…. It’s unlike the purpose of other posts on the dev blog, to explain and explore technical stuff for the benefit of the readers. Developers sign up to the blog because of the information they get from it.

Openness and healthy conversations
One of the things I love about working here is the healthy debate on just about every topic. It can be frustrating at times. But 99.99% of the time I really appreciate the open, candid environment that the company has fostered ever since it was founded (I’ve only been here for the last two years, but I’m pretty sure openness was always part of the bedrock!).
Though I’ve worked around engineers for the last 8 years, I don’t have a software engineering background, and therefore I think my batting average is about .500 in terms of determining what topics would be of interest to the developer community.
Just because you join the club, doesn’t mean you speak the language—certainly not right away. Culture is a learned thing. In the last couple years, at least a couple people have asked me how I learned the Atlassian voice. The evidence is in: I’m still learning it. Conversations and learning are are expedited in an open environment, and the feedback from the internal and external Atlassian communities are always helpful and positive.
My email response to Chris:

Comments appreciated. The title of my blog and subject of Splunk’s post was “pragmatic marketing” but the post itself was about Jira’s central role in their new agile development process. That sounds very developer-centric to my ears….
Next time I consider blogging there, I’ll ask for a few opinions first.

Master Kan: Quickly as you can, snatch the pebble from my hand.
[Young Caine tries to do so and fails]
Master Kan: When you can take the pebble from my hand, it will be time for you to leave.
Time to take my leave. As always… comments welcome anytime. 🙂

School of Shaolin: Blogging at Atlassian...