Digital transformation is a journey, not a destination. Teams must be ready to course correct, again and again, as objectives evolve and their strategy matures. But to do this, organizations need digital capabilities and tools to improve user experience, increase the speed of execution, and continually reassess change management processes. While many organizations see the need to adopt technology to shift and improve how work gets done, few achieve success.

Unblurring the lines of a digital transformation

As new technologies and opportunities emerge, IT teams are being asked to adjust their strategies and innovate faster. Traditional IT operating models are too slow to keep up with modern business demands. This is giving way to the need for modern tools. According to the 2020 MuleSoft connectivity benchmark report, which surveyed 800-plus IT leaders across the globe, IT pressures are intensifying as project demands increase. IT and operations teams are spending more time maintaining the status quo rather than delivering integrated experiences. To accelerate digital transformation, teams need innovative solutions that will accelerate project delivery and customer value.

To remain competitive and progressive, consider ways you can streamline key business practices and more proactively engage customers. Automation technology in particular can be pivotal in your digital transformation, enabling your teams to optimize existing processes and improve the quality of delivery. As organizations realize the need for speed, agility, and innovation, automated processes are key to organizational success.

Driving transformation with automation

With automation, organizations are empowered to meet ever-changing business needs with agility and innovation. By automating tasks, teams can significantly reduce the overall process cycle and eliminate human error. Accurate outcomes and accelerated delivery become the norm as teams find root causes faster and release high-quality products with ease. Once team members are freed from repetitive, manual tasks, they can focus on strategy that drives business value. Teams are now armed with the visibility and insight needed to effectively apply digitalization to the business.

As organizations move away from legacy systems and prioritize transformative environments, streamlined and integrated processes result in improved operational efficiency, optimized business processes, and greater productivity across teams.

While the journey to transformation is iterative and your strategy will likely evolve over time, there are two major ways you can leverage automation to accelerate the process with Atlassian tools.

Implement a shared responsibility approach

Embracing cloud with the rise of remote work

As new technology investments increase, so does the burden on teams to deliver faster, automated processes. In order for teams to improve agility and embrace digital transformation efforts, they must break down silos and take a more collaborative approach. For automation strategies to be scalable and adopted enterprise-wide, they must include solutions that can be used across all business lines, from IT to Marketing and SalesOps teams. Fostering collaboration and integrating automated processes across groups helps ensure organizational success.

Collaborate with Atlassian Tools

Atlassian products were built with collaboration in mind. Give your team the ability to share, collaborate, and discuss Jira application issues in Confluence, and create knowledge base articles for increased customer support. Whether your teams are releasing a new feature or working on a bug fix, integrating Confluence with your Jira applications can optimize your workflows and streamline manual tasks. 

As your environment grows in size and complexity, it becomes increasingly difficult to keep track of all the moving parts. To implement an effective digital transformation, everyone must be responsible. All teams are accountable for driving strategic digital efforts to meet business goals. Accelerate operations significantly while reducing errors by replacing manual tasks with automated processes. With increased efficiency comes increased capacity across the organization, making it easier to scale operations as you mature. A shared responsibility model provides dependable speed and consistency as you implement these solutions. Teams can stop focusing on repetitive tasks and, instead, work together to meet strategic goals.

Drive value with speed and agility

Introducing machine learning-powered “smarts” to our cloud products

Intelligent automation is essential to improving the speed and quality of decision-making as well as productivity. Let’s take a look at IT departments, and how speed and agility can increase efficiency for these teams.

As an IT professional, you are likely inundated with service desk tickets with common issues and overlap. With smart capabilities for Atlassian cloud products, teams can more easily triage issues in Jira. This saves time and allows teams to focus on more value-add tasks such as problem-solving. These automated capabilities (e.g., natural language processing) increase time to value for Jira Software and Jira Service Management with built-in rule templates to streamline workflows. 

The future is “smart”

Smart software is about more than competitive edge and better user experiences. Products powered by machine learning alleviate repetitive tasks, accelerate work, and reduce overhead. By applying automation with capabilities such as intelligent search and relevant notifications, teams are seeing increased productivity and faster time to value.

Automation is about optimizing processes and realizing new, innovative possibilities. By eliminating application and infrastructure bottlenecks, organizations can accelerate existing automation investments and ensure long-term business health.  For more on how to execute a successful digital transformation, including first-hand accounts from Atlassian customers, check out the blog below.

Digital transformation: now is the time to prioritize automation