Product Launch Plan template

Give your team a single source of truth to stay aligned on launch activities, milestones, and information.

Product launch plan template

Product launch plan template

Developing a marketing plan is no easy feat. You have to think critically and creatively, all while tracking campaign activities, coordinating multiple teams, and keeping all the people in the know. Use this template to outline everything from competitor research and messaging to the marketing programs you'll be running.

To access this template in Confluence Cloud, click on  in the left sidebar.

Use this template to:

  • Align launch team and stakeholders on timeline and milestones on one page
  • Provide access to competitive research, persona information, product messaging, and pricing
  • Give visibility into launch goals and metrics
  • Outline and assign major launch activities, owners, and deadlines