Channel Product Marketing Manager, Jira Align

San Francisco, United States • Marketing • Full Time

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Atlassian is continuing to hire with all interviewing and on-boarding done virtually due to COVID-19. All new and existing Atlassians will continue to work from home until it’s safe to return to our offices. When our offices re-open, every Atlassian will have the choice to work from an office or from home.

Job Description:

Role may be based out of either Austin, TX or San Francisco, CA. We will consider candidates with deep subject matter expertise anywhere in the United States.  

Product Marketing at Atlassian builds the GTM strategy, tells the story, and executes the plan. For Jira Align our mission is to help companies unleash the potential of their employees through more agile ways of working. Agile companies deliver better products faster, have more engaged employees, and thrive during periods of disruption.  

Product Marketing Managers at Atlassian are experts in our customers, our market, our and our product. We combine the head and the heart to bring analytical rigor and inspired creativity to our jobs to make the biggest impact for our customers, our careers, and the broader Atlassian team.    

Atlassian is looking for a Product Marketing Manager who understands the transformative role that agility plays in helping the world’s largest companies become more innovative, better places to work. We are looking for a PMM with a penchant for building, scaling, and enabling the channel. Your role will be to develop and implement marketing strategies, content, and programs that increase awareness and adoption of Atlassian’s agile at scale solution, Jira Align.

About you:

  • You’ve helped build and scale a channel with great product marketing.
  • You understand the value of agility as a principle and culture and its roots in software development.
  • You’ve been responsible for creating, driving, and managing go-to-market strategies for critical areas of a business.
  • You're eager to jump in and get things done but don't get flustered in a fast-paced and often changing environment.
  • You love it when your work moves the needle, closes a deal, or makes an impact for a customer.

You will get to:

  • Work with the founding team from Agilecraft to help scale a strategic acquisition at one of the fastest-growing SaaS leaders in the world. 
  • Help build a channel GTM that engages the largest companies with a value prop that has never been more relevant, enterprise agility.  
  • Define the enterprise buyer, user personas, pain points, needs, pain points, and goals that Jira Align and Atlassian uniquely solve. 
  • Be a spokesperson, evangelist, and thought leader with the channel, analysts, customers, and in the agile community.
  • Partner with design, creative, campaigns, sales, and content marketing to create campaigns and programs that stand out.
  • Collaborate with channel sales and marketing leaders to co-own the number for the channel. 

We'll expect you to have:

  • 5+ years of related experience in channel marketing and product marketing.
  • The ability to create and tell a story that simplifies complex technology, inspires action, and stands out. 
  • Experience with channel enablement and co-marketing with partners to reach VP and C-level executives in large-scale enterprises.
  • Experience driving enablement for field teams and the channel.
  • Track record of creating great content and collateral that impacts the sales process, customers, and partners. 
  • Curiosity- You combine analysis and intuition to solve problems and develop strategy. 
  • The ability to influence- You can create a POV and build support for your ideas. 
  • Excitability- When you invest in your career and role the team can tell you enjoy the outcomes of your effort, you celebrate wins.
  • You gain motivation and experience from losses.

More about our benefits

Whether you work in an office or a distributed team, Atlassian is highly collaborative and yes, fun! To support you at work (and play) we offer some fantastic perks: ample time off to relax and recharge, flexible working options, five paid volunteer days a year for your favourite cause, an annual allowance to support your learning & growth, unique ShipIt days, a company paid trip after five years and lots more.

More about Atlassian

Creating software that empowers everyone from small startups to the who’s who of tech is why we’re here. We build tools like Jira, Confluence, Bitbucket, and Trello to help teams across the world become more nimble, creative, and aligned—collaboration is the heart of every product we dream of at Atlassian. From Amsterdam and Austin, to Sydney and San Francisco, we’re looking for people who want to write the future and who believe that we can accomplish so much more together than apart. At Atlassian, we’re committed to an environment where everyone has the autonomy and freedom to thrive, as well as the support of like-minded colleagues who are motivated by a common goal to: Unleash the potential of every team.

Additional Information

We believe that the unique contributions of all Atlassians is the driver of our success. To make sure that our products and culture continue to incorporate everyone's perspectives and experience we never discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status.

All your information will be kept confidential according to EEO guidelines.

Learn more about Atlassian’s culture, interviewing flow, and hiring process by checking out our Candidate Resource Hub.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

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