AtlasCamp Sessions

Hundreds of developers team up at AtlasCamp, our developer conference, to enhance their skills, build successful add-ons, and network with the Atlassian developer community.

Watch announcements and replays of sessions from AtlasCamp 2017.

AtlasCamp 2017 Keynote

As cloud adoption of Atlassian customers continues to accelerate, we can see two important trends emerging. First, there is an early mover advantage for developers who build add-ons and integrations to meet this new customer demand. Second, there is a need for enterprise developers to have a path to customize and integrate their cloud SaaS products. Cloud add-ons and integrations are the largest developer opportunity since the Atlassian Marketplace began five years ago. During this keynote, Atlassian co-CEO Scott Farquhar, VP of Ecosystem Max Mancini, and Trello Group Product Manager Justin Gallagher will share what's new across the Atlassian ecosystem platform that can help you take advantage of what's next.

Presentation video

Back to Confluence Future - What's New with Confluence Connect

Confluence Connect has added APIs and enhanced macros – but we didn't stop there. We've also introduced new types of add-ons: theming, workflows, and custom content. Confluence product manager Brian Swift will cover each of these, including the building blocks you'll need and examples of how to use them. He'll also show you how to integrate these types of add-ons with Confluence features to provide a great experience for users. There's never been a better time to create add-ons to satisfy more Confluence use cases!

Topics covered:
Confluence, Atlassian Connect, Cloud

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Presentation slides

Designing Add-ons for Atlassian Products, the Do’s & Don’ts

Well designed and integrated add-ons are not only easier to use, but it's been proven that they also have higher adoption and retention rates. In this focused session from Lucy Denton, Atlassian’s Ecosystem UX Designer, we’ll discuss the the top three things you’ll need to design and build successful add-ons for Atlassian products.

Topics covered:
Design, Usability, Cloud, Customer Experience

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Presentation slides

How to Plan and Execute a Go-to-market Campaign for an Atlassian Add-on

When it comes to releasing a new add-on to the fast-growing Atlassian Marketplace, building a great product is not the whole story. To have a successful launch and achieve sustainable early customer growth, you need to make a concerted effort both before and after release day to connect your product with those it offers value to. Davin Pukulis, Director of Marketing from marketplace vendor K15t Software will be sharing his insights on how to do just that. This practical guide will explore the strategy and tactics of a recently executed add-on go-to-market campaign, from initial concept on through the awareness, consideration, and decision phases of the buyer's journey funnel.

Topics covered:
Marketplace, Go-to-Market, Marketing

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Presentation slides

Marketplace Listings: How to Make Yours a Success

If you build it, will they come? In today's app-centric world, marketplaces are becoming the focal point of marketing, and Atlassian Add-Ons are no different. Join Christopher Parker, Support Engineer for the Atlassian Marketplace, for an inside look at the Marketplace submission process. Hear insights about what we expect from vendors, and learn common blockers that vendors frequently experience. You'll also learn best practices for listing content and APIs that can help you turn trials into purchase.

Topics covered:
Marketplace, Go-to-Market, Marketing

Presentation video

Presentation slides